Hisense to focus on QLED-TVs

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Quantum dots is one of the technologies that’s driving the creation of high dynamic range TVs (HDR). “The year 2017 is significant for the development of TV industry” said Liu Hongxin, President of Hisense Group. “Global TV manufacturers are in the technical route and business development of their different crossroads.”
The company is currently utilising ULED displays (which incorporates quantum dots) in its TVs, but has announced that they will heavily focus future product development on Quantum Dot LED (QLED) TVs. Quantum dots is one of the technologies that’s driving the creation of high dynamic range TVs (HDR) and the creation of the new UltraHD Premium standard and will be an important component of next generation’s display screen.
As President Liu Hongxin stated, Quantum dot has played a significant role in improving colour quality of LED TVs. The reason for choosing QLED in the new generation of display technology is that it has much higher peak brightness, better colour accuracy, lower cost and more stable performance. “Hisense‘s role in the quantum dot display and QLED field, is also a natural extension of ULED technology.” President Liu Hongxin continued, from the perspective of enhancing the quality, ULED and quantum dot technology is a perfect match. Hisense’s new generation of quantum dot display products will be officially listed in 2019.
QLED displays differ from existing mass produced Quantum Dot displays that utilize on-chip or on-edge integration of QDs (which are relatively straightforward to integrate at a reasonable cost). QLEDs utilize a QD film that covers the entire screen area and have a much higher cost at present.

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